POSTED BY elaine ON August 30, 2011
An editor at CNBC.com was looking for something very specific. She needed someone to provide an editorial explaining why America is not losing its superpower status to China. This was to run as a counterpoint to a different piece titled “The Race With China Is Ours to Lose — Is America’s Superpower Status At Risk?”
As luck would have it, we had just the guy to provide a smart, fact-based piece on this topic! Troy Parfitt, author of Why China Will Never Rule the World, was an English teacher in Taipei for more than 10 years. He set out on an investigative journey through China to test the theory it is going to become the next superpower. You can read the full CNBC blog post here.
Since appearing on CNBC, Troy’s message has gained traction because he’s been able to offer this piece to other outlets. In fact, it was picked up by a news wire in his native Canada and began running as an oped in their papers over the weekend. This is further evidence that the answer to the question: “Should you write for free?” – is YES!
Tags: China, Political, Troy Parfitt, websightings
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POSTED BY mrenart ON August 25, 2011
by Emily Southard
Images spread across news outlets of former Egyptian President Hosni Mubarak on trial for his grievances against the Egyptian people are a reminder that social revolutions can and still exist. In any uprising, disorder and chaos make communication paramount to expediting a movement. But what if your primary form of communication isn’t men on [...]
Tags: Egypt, revolution, Social Media, Tahir
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POSTED BY mrenart ON August 24, 2011
by Marika Flatt
First, you decided to jump on board with online marketing and create your own website. You kept it simple, offering a bit of personal information and an e-mail address where you could be contacted, maybe even a nice photo. You thought that was enough. But now, just a few years later, the landscape [...]
Tags: author, blog, book, generating interest, online, online marketing, publicity, Twitter, website
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POSTED BY tolly ON August 15, 2011
Ever since the Royal Wedding, we’ve all seen how those Brit ladies love their hats. They’re big. They’re sculptural. They make Lady Gaga look downright mainstream.
Well, one British lady we know very well is getting into the Hat Act. Her name is Lady Kendra Townsend, and she’s the main character of Pirate of My Heart, [...]
Tags: B&H publishing, jamie carie, pirate of my heart
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POSTED BY stephanie ON August 12, 2011
Your publicist asks you to write an 600-word article on how to teach your children about budgeting for a popular women’s interest website. It’s not a paying gig, but it is a fantastic opportunity to get your name out there and promote your book, she says.
“But I’m a professional writer. Why should I write for [...]
Tags: book pr, book publicity
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