A: The ideal time to begin a publicity campaign is 2-3 months prior to your book’s publication date or product launch (unless you need galleys mailed out, in which case, that should be done 4-6 prior to pub date). This schedule allows enough time to write press materials, edit materials, build media lists and distribute press pitches prior to the ideal time for you to be conducting interviews. However, a campaign can be started after this point.
A: PR by the Book, LLC has a great deal of experience in working with publishing houses and complementing the efforts of the in-house team. Our team coordinates publicity work with the publisher’s team so that the “right hand knows what the left hand is doing”. This is a seamless process and the publisher is always very appreciative of the publicity generated. We also keep the publisher updated on media results so they can alert sales teams.
A: In publicity, there are no media guarantees, due to the nature of the beast. However, our guarantees to you are this:
A: The majority of our clients are book-related in some form or fashion (publishing houses and authors). However, we have also represented small businesses or field experts who want to build name recognition in the media. We don’t specialize in particular genres of books although we do handle a lot of food lifestyle, health/wellness, parenting, children’s, self-help, relationships, business and fiction projects.
A: Media campaign pricing varies based on the scope of work required and a la carte services are offered at an hourly rate. After we receive information about your project we will give you a quote through our proposal process. Fill out the Contact form to get started.
A: The first step is to fill out the form on the contact page and we will send you more information about us and request some information about your project.