search SUBMIT
Social Media Coaching
PR by the Book - 10 Years

Follow us on Twitter

Join Us on Facebook

PR by the Book Team

5 Twitter Tips for Speaking Events

POSTED BY prbythebook ON November 18, 2013

Speech Day under the sun

Often times, at conferences and/or book signings, we find Twitter buzzing with activity with quotes by our authors that were stated during a panel or speech.

If you’re an author speaking at a conference, chances are several attendees in the audience will be “live-tweeting” about what you are saying during that panel. They might quote something you said or make references to the panel you are on.

During these events, Twitter is a GREAT way to engage with people who are interested in what you have to say (and write) . Here are a 5 simple steps on preparing yourself before, during, and after any event via Twitter.

Step 1: Download Twitter to your smartphone
We can’t emphasize this enough. Twitter is primarily done through mobile phones and chances are you won’t be logging in to your laptop at an event to see what people are saying about you.

Step 2: Do Your Research
Are you attending a conference that has a specific hashtag for the conference? For example, the Texas Book Festival’s dedicated hashtag was #TXBookFest. What this means is that if you search for anything regarding “#TXBookFest” on Twitter, it will pull up all the results of anyone talking about the festival and using that specific hashtag.

Once you see who is talking about the festival, be sure to follow all of those people since you know they are likely to be at the upcoming event. Start engaging in conversation with them using the conference hashtag and let them know where and when you will be speaking (if relevant).

Step 3: Tweet About the Event
About 2-3 weeks prior to the event, start using the dedicated hashtag on the daily, letting people know what time and where your speaking event will be. Ask them what they are most excited about or what they plan on seeing during the conference. When people search for the conference hashtag on Twitter, your speaking info and other relevant conversations will be pulled up in the results as long as you are using the dedicated conference hashtag.

Step 4: Announce Your Twitter Handle During Your Intro
When you are introducing yourself at the event, be sure to say “You can find me on Twitter at (insert your Twitter handle name),” so people in the audience will follow you and tag you in any relevant tweets. Also, if you have slides for your presentation, make sure to include your Twitter handle on the slides.

Step 5: Ego-Search
Search for yourself after the event by typing in your handle name and your full name. See what people are saying about your speech, then either retweet what they said or respond to their comments. You should also be sure to follow all of these people since they are interested in your content.

Have you integrated Twitter into your speaking events? Let us know in the comments section below!

Tags: , ,

{ 0 } COMMENTS

What I’m Reading: Sisterland: A Novel by Curtis Sittenfeld

POSTED BY prbythebook ON November 14, 2013
What I’m Reading: Sisterland: A Novel by Curtis Sittenfeld

by Ashley Lauretta, Assistant Publicist, @ashley_lauretta I have always been an avid reader – and fast – which I have always seen as an advantage. That helped me get through the book Sisterland: A Novel by Curtis Sittenfeld in two days – I could not put it down. I have been a Sittenfeld fan ever since […]

Tags: , , ,

{ 0 } COMMENTS

8 Halloween Costumes Based on Literary Characters

POSTED BY prbythebook ON October 31, 2013
8 Halloween Costumes Based on Literary Characters

Things are starting get a little spooky here at PR by the Book. If you’re running low on Halloween costume ideas for tonight, here are eight Halloween costume ideas based on some of our favorite book characters: Tweedle-Dee and Tweedle-Dum from Alice in Wonderland What you’ll need: Red baseball cap with a small yellow flag […]

Tags: , , ,

{ 1 } COMMENTS

What I’m Reading: The Haunting of Hill House

POSTED BY doug ON October 28, 2013
What I’m Reading: The Haunting of Hill House

by Elaine Krackau, Publicist, @elainekrackau In a Halloween blog post I wrote three years ago, I polled friends and colleagues and came up with a list of the scariest books of all time. A book mentioned several times was The Haunting of Hill House by Shirley Jackson. As much as I love to read thrillers, in […]

Tags: , ,

{ 0 } COMMENTS

Texas Book Festival This Weekend

POSTED BY prbythebook ON October 23, 2013
Texas Book Festival This Weekend

by Brenda Thompson, Texas Book Festival The Texas Book Festival is here! Saturday and Sunday are jam-packed with hundreds of author sessions and panels, children’s activities and cooking demonstrations, book signings and vendor displays.  This is a round-up of just a few of the new and noteworthy things happening at this year’s 18th annual Texas Book Festival. Two new, unique […]

Tags: , , ,

{ 0 } COMMENTS

« Previous PageNext Page »